Based in London, Wei Insight offers freelance Qualitative and Quantitative market research and translation services. Working with a range of independent full-service research agencies and fieldwork companies, we pride ourselves on applying our bi-lingual and cross-cultural expertise to market research.

Copyright ©2019 Wei Insight - a company registered in England and Wales (Registration No. 10453106)

Genuinely bilingual, truly cross cultural

Wei Insight​

Email: weiwei@wei-insight.com

Tel: (+44) 7737898129

​"Since founding Wei Insight, the question I got asked most frequently has been: What makes you special to work with?

Being a bilingual moderator is no longer as differentiating as a decade ago, but 8 years' full-time work experience in several UK research agencies makes me better understand the importance of ensuring each element of the whole project life contributes to delivery of results, therefore I always try to put myself in the report writer's and end client's shoes when moderating or analysing, and I believe this is what makes me competent and distinctive."

-- Weiwei

Wei Insight was founded by Weiwei Yang in 2015, who, after working on the research agency side for 8 years in the UK, realised the increasingly strong needs across the industry for experienced bilingual researchers able to take a cultural perspective when it comes to global research in specific local markets.

Since 2006, Weiwei has been conducting global market research primarily in pharmaceutical and healthcare industries, with full experience of project management in Qualitative and Quantitative studies from proposal writing and moderating to analysis and presentation of results.

Weiwei is fluent in Chinese (Mandarin) as well as English, with expertise in the Chinese healthcare market and interviewing healthcare professionals in China. She is also an experienced moderator and consultant for consumer market research in China.

About us